Business

In what to Invest ¿Technology or Processes?

In what to Invest ¿Technology or Processes?

The main thing is to have well-defined processes and invert in technology that will support these processes, this way the results will be extraordinary. If "invested" in technology without well-defined processes, the result will be an expense without any satisfactory result.

Big Data: the seer who predicts the future

Big Data: the seer who predicts the future

Use properly Big Data may be the equivalent to having the Ark of the Covenant , to have at hand the power to win every battle. But Big Data is tricky: the information have to be reliable. If the information we analyse is untrustworthy, the accumulation of data will be just rubbish.

Social Media and Branding

Social Media and Branding

One of the main objectives of Social Media is to attract new customers and keep the users that are already in contact with our company, if the work is done properly in these networks can bring a lot of benefits to your brand and is a fact that if as the company does not enter into the digital age we stay out of the big leagues.

And the Oscar goes to…. the gross profit

And the Oscar goes to…. the gross profit

An Oscar helps to increase the worldwide box office revenue at least 21%, while ensures the economic future production royalties of a movie. But analysts agree: it’s impossible to win an Oscar without spending money.